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Data is oil

A first-party data platform that measures the performances of brands, merchants, and products. Powered by AI, InsightsX’s smart interactive dashboards provide competitive analysis and retail audits that allow decision-makers to know their brands’ market shares and to have a better understanding of how their products perform in the market. Data is Oil but Data Democratization is the Real Fuel, and we at InsightsX work on democratizing the data. This enables everybody in any organization, irrespective of their technical know-how, to work with data comfortably and feel confident talking about it.